Let's explore the things that are perfectly fine to do and seemingly offend no one. Flip on your television and start counting the number of commercials that are geared toward horny 15-65 year old men. Anyone want a Carl's Jr. burger? Barely dressed and eating the burger like they are fellating the damned thing, these women are supposedly the customers at your local Carl's Jr. and want you to drive on over and order some fries with that deep throat, I mean Six Dollar Burger. First of all, ask yourself this question, are these the women at your local fast food restaurant? Certainly not at mine. These women aren't likely to be eating anything off those menus unless they come with a barf bag for immediate calorie disposal. Secondly, who do you think takes their children to these places and spends their cash at these places? Swarthy, sexy single men in search of these steamy women and fried food? Um, no. Moms, imperfect and human moms are the ones bellying up to the counter and ordering food for their hungry, screaming brood. Do men eat here? Sure. But why are we only targeting them in these ads? One single man comes in and orders a burger, fries, and a shake. Solid order. A mom comes in with her three kids and their three friends and orders lunch for all. Which order is making the restaurant more money? How about we start targeting hungry people instead of horny ones when we are trying to sell food? Horny people aren't in search of an order of fries. Just a point to ponder. On the flip side of that same corporation, when they do use men in their commercials, they are not only fully dressed, they are eating like slobs.Why the stark difference? Is this to appeal to the moms who want to clean him up, tell him to take smaller bites, and chew with his mouth closed? Right, didn't think so.
What have we learned from one simple commercial? That objectifying women is perfectly acceptable to attain corporate gain. We can treat women like sex toys on TV and in print ads as long as it sells our products and gets us some serious brand recognition. Hm. Do women not shop or spend money? Are we still kept by men and flitting about at home, worrying about what to make for hubby's dinner, washing the kids' faces, and reapplying lipstick right before the big, strong man comes home from work? Stop laughing, you'll piss your pants and blame me. Since this is clearly not the case, why aren't we seeing half naked men in Speedos, dripping with oil, and seductively licking a food item in order to convince us to buy the product being hawked in the commercial? Because we aren't viewed as the primary consumer of most goods. Ever notice that household goods are marketed differently? Cutesy, sometimes funny, and appealing to the mommy set...very targeted, yet very sexist. Based on this men get horny, but women want to nurture children and clean things. Seriously? We still think this way in 2016?
Here's where America confuses the shit out of me, and likely you, too. If it is acceptable to objectify women for corporate gain, then why can't our daughters dress the way they goddamn please? Why is it that they are accused of being too sexy and driving the boys to behave poorly? There are a few problems in this situation we've created. I have a daughter and understand wanting to protect our little girls. We should create a world that is safe for them to express their unique style in any way they choose without worrying about being touched or spoken to inappropriately. So, tell me why schools have made rules banning yoga pants and forcing girls to wear bras. If their bits are properly covered, why are we up in arms about girls dressing for comfort? Are we raising our sons to look at girls as eye candy instead of people? Why are they unable to control their impulses and boners when a pretty girls walks by in yoga pants and a t-shirt? We need to teach them that girls are their equal and deserve respect. Look them in the eye instead of the tits, and treat them like you would another guy...or your mother. When we enforce rules regarding the way girls dress and use the excuse that they are riling up the boys, we are leaving the door open to blame these same girls for "asking for it" when they are sexually assaulted.
I have a wild idea for you, so hold on to your hats because it's going to blow you away. How about we start treating girls and women with the same respect we would expect others to if they were our mothers, wives, sisters, or daughters? While we are at it, let's give allowing them the same freedoms that our boys enjoy at school, like dressing how the fuck they want without fear of repercussions or harassment a try. Thinking that double standards and retro backwater thinking is what will make America great or save our country from going down the toilet, is the same as voting for Trump. Who here thinks I'll be doing that on Election Day? Are you friggin kidding me right now???
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